For the people who run the room

Great on the mat.
Overlooked online.

You’re coaching, answering DMs and keeping the academy running. Meanwhile, a potential student is on their phone—trying to find your schedule, understand your programs and figure out how to start.

If that feels difficult, they can move on before you ever meet them.

Jiu-Jitsu academiesIndependent schools. Real communities.
Jiu-Jitsu practitioners drilling on the mats
The work inside the room deserves to be seen.01 / THE ACADEMY
A familiar kind of inquiry“Hey, how do I try a class?”You’re on the mat. The message waits.
Search for a schoolCompare a few tabsLook for a first classWhere does your path stop?
Sound familiar?

You shouldn’t have to win them back before they walk in.

A good academy can still be hard to choose online. These are the gaps worth looking at.

01Visibility + local competition

They find the academy down the road.

You have the coaching. Another school has the clearer Google presence. A parent comparing both may never discover what makes your room different.

02Schedules + kids programs

“What time is the beginner class?” Again.

The schedule is a screenshot. The kids ages are somewhere on Instagram. Every unanswered question becomes another DM—or a reason to move on.

03Booking + follow-up

A trial inquiry arrives while you’re teaching.

By the time you reply, the moment may have passed. And when someone misses their trial, following up becomes one more thing on your list.

04Value + differentiation

Your best qualities are hard to see online.

Your instructors, lineage and room culture are why students stay. If the site only shows a logo and a phone number, prospects are left comparing price.

05Beginner confidence + retention

New white belts have doubts between classes.

They wonder whether they are progressing, what to practice and which class to attend next. When expectations are unclear, staying consistent can feel harder. Your coaching matters; the information around it should support it.

06Repetitive admin + owner bandwidth

The front desk follows you home.

Schedule changes. Trial questions. Another parent asking what to bring. When basic information lives in your head or old messages, every new inquiry asks for more of your time.

And after the last class?

You’re still answering the same questions, chasing inquiries and updating information in three places. New white belts need reassurance, too. That’s a lot of work to carry between rounds.

The part you don’t get to see

They’re interested.
They’re also unsure.

Picture someone opening your site tonight. Different people bring different doubts. Unanswered, those doubts become a reason to wait.

On the other side of the screen

“Is there a class for my 8-year-old?”

They need the ages, times, coaches and first-visit details. If finding that means sending a message and waiting, choosing a school becomes more work.

An interested family. An unanswered question.

You put years into building this academy.

Is your online presence
making people work to see it?

Let’s find out on your actual site, profiles and student journey.
Your Free Academy Review

See the gaps.
See what’s possible.

A deep review of where you are today, plus a custom homepage concept showing a clearer direction. Made for your school.

45-minute walkthrough · No card · No purchase obligation

01 / AUDIT

Your website. Under the microscope.

Mobile experience, speed, programs, schedule, search basics and the entire trial path. No website? We start with your public presence and map what your first site needs.

02 / MARKETING

How your academy shows up.

Your public Google profile, reviews, social messaging and local business details. We look at what a prospective student sees before they ever reach out.

03 / COMPARISONS

Other schools. Useful perspective.

Relevant academies and strong design references compared on the same tasks: finding the right program, reading the schedule and taking the first step.

04 / YOUR CONCEPT

A homepage built around your room.

A custom design concept with your identity, programs and coaching front and center. See the proposed direction on mobile, alongside what you have now.

The audit, comparison notes and concept preview are yours to keep.Want us to build it? We scope and quote that separately.
Start where you are

Already online?
Starting fresh?

Make the next version count

Know what to keep. Know what to change.

We review the real experience, identify the confusing steps and show a custom redesign direction. Your existing gym software can remain part of the plan.

What a better site can do

Less guessing.
A clearer first step.

The recommendations follow what we find. Here’s how the work can connect to the problems your academy is actually facing.

Jiu-Jitsu teammates and their coach talking after trainingYour people. Your coaching. Your culture.
01

Be easier to find—and understand.

Clear location and program pages, consistent business details and a stronger public Google presence.

02

Make that first class feel possible.

Beginner expectations, kids age groups and parent FAQs, with a clear trial request path on a phone.

03

Take repetitive questions off your plate.

A readable schedule and useful answers, connected to supported tools you already use. Map reminders and follow-up into that process.

04

Show why your room is worth choosing.

Real instructors, lineage, reviews and photography that communicate your academy’s value before the price conversation.

Try the difference

Clarity you can click through.

Illustrative examples. Your concept uses your own programs, identity and trial process.

Illustrative review

Questions in. Clear answers out.

01

Beginner path

Visitor has to piece together what to wear and how to start.

02

Schedule

A dense image is difficult to read and cannot separate programs.

03

Trial request

The next step changes between pages and social profiles.

An example of the clarity we look for. Your review uses your academy’s own presence and goals.

Example scheduleIllustrative

Example schedule — programs and times shown for illustration.

Program
Day
Beginners6:00 PM

Foundations

Core positions, movement and a guided introduction to live training.

Experienced7:15 PM

Advanced Gi

Focused technique, situational rounds and open sparring for experienced students.

Your next step

Let’s look at it
through their eyes.

Tell us about the academy. We’ll confirm your goals and arrange the 45-minute walkthrough, with your review and concept prepared for the conversation.

  1. 01Share your school and goals.
  2. 02See the audit, comparisons and your design.
  3. 03Keep the files. Choose your next step.

Free review. No card. No obligation to hire us.

Is the Academy Review really free?

Yes. The review, comparison notes, concept preview and 45-minute video walkthrough are free. There is no payment card or purchase obligation.

What if our academy does not have a website yet?

We can review the public presence you already have—such as Google and social profiles—then map what a useful first website should contain.

Can we keep our current gym software?

Yes, when it offers a dependable public link or supported embed. The concept can show how that existing path fits into a clearer visitor journey.

What can you review without account access?

We can review public pages, your Google profile, visible review themes and recency, social messaging, business-detail consistency and the public inquiry path. Private analytics or advertising data is reviewed only with your permission and access.

Is the homepage concept a live website?

No. It is a proposed visual direction and visitor flow. A live website is a separate paid project with an agreed scope and quote.

Do we have to hire Geek Heros afterward?

No. You keep the audit, comparison notes and concept preview whether or not you ask us to build anything.

What do you need from us?

Your public links, the goal you want the website to support, and any authorized photos, coaching credentials and affiliation or lineage rules we should respect.

FREE ACADEMY REVIEW

Built around your school.

Audit + marketing review + comparisons + homepage concept.

We use these details to deliver your results and respond to your request. See our Privacy Policy. Providing a phone number does not opt you into marketing texts.